Wednesday, July 29, 2009

Filled Under: ,

Tally, IBM join hands for a slice of SMB market

Indian enterprise software maker Tally Solutions will soon bundle its enterprise resource planning (ERP) solution with IBM’s hardware systems in order to address the lucrative small and medium business (SMB) market.

Both the companies will jointly address the Indian SMB market, senior officials told ET on Tuesday.

“Mid-market has always been a growth engine for IBM and we have made around $100 million investments for growing this market globally,” said IBM Smart Business VP Juhi Jotwani.

Tally’s ERP package, which was launched around four months ago, is close to touching a customer base of around 100,000.

The new alliance will see IBM providing all the necessary hardware, software and services, which can be customised to the requirements of the market place at a starting price of less than Rs 5 lakh.

“This joint offering will address the scale of the Indian market. We expect another 20,000 enterprises to implement ERP packages in the near future,” said Tally Solutions MD Bharat Goenka. “Tally’s ERP package will be coming under IBM’s Smart Cube initiative, which will complete turnkey package,” added Ms Jotwani.

IBM will explore different selling models for this joint package, which will either be direct, hosted or even on a monthly basis.

At a time when large enterprises have tightened their IT budgets, SMBs are offering lucrative opportunities. In a recent study, IBM found that even in tough economic conditions, over 50% of Indian mid-market business decision makers expect their IT budgets to increase in 2009 versus past year.

0 comments:

Post a Comment

Blog Archive